Paul Frischer grew up in Evanston and attended Orrington, King lab, ETHS, and then earned his BA in Urban Geography and Psychology at The University of Wisconsin-Madison.
After college, Paul returned to Chicago to build his complex real estate and retail companies. These endeavors involved various residential, commercial, mixed use, and distressed properties on the Northshore, Rogers park, Portage park, Lincoln square, Lakeview, Clark/Belmont, Lincoln Park, Pilson, Waukegan, the chain of lakes, and even Milwaukee.
He simultaneously built a retail company with two dozen stores throughout Chicagoland and Milwaukee. As founding Managing member and CEO, Paul employed over 100 employees, negotiated hundreds of deals, designed, built, rehabbed, and managed a wide variety of assets. His strengths are his tireless work ethic, eye for value, creative problem solving, patience, and the genuine relationships he builds and maintains for the long haul.
Paul and his wife, Susan, returned to Evanston to raise their four children. Perhaps you have met Paul at the Y, Home Depot, an Evanston school function or on a tennis court. You may also remember Paul and Susan’s bookstore in downtown Evanston, Market Fresh Books, which operated for ten years selling used books by the pound.
Paul loves what he does, and his passion is contagious. He takes his fiduciary responsibility seriously and will always be thinking about negotiation strategies and how to edge for the advantage.